Flower Power Meets Country Spirit: Bloom Culture Returns to Fleurs de Villes 2025

We’re proud to share that Bloom Culture is returning to Fleurs de Villes for the second year in a row, part of the Calgary Stampede at the BMO Centre. This year, we’ve been assigned Kacey Musgraves as our floral inspiration. We’re currently in the design and planning stages, working to bring her bold, vibrant energy to life through flowers.

Last year, our mannequin tribute to Lindsay Ell earned 3rd place in the Fan Favorite category, and we’re still grateful for the incredible support we received from our Bloom community. We’re including a few behind-the-scenes photos from that build as a reminder of how much care and creativity goes into every detail.

These installations take hundreds of hours and a whole lot of hands-on effort. From floral prep to mannequin assembly and on-site setup, it’s a true team project, and we’d love for you to come be part of it.

We’re currently welcoming volunteers to assist with:

  • Bloom prep (in the weeks leading up to installation)

  • Mannequin construction

  • Day-of help during installation at BMO Centre (July 3rd)

If you’re interested in contributing a few hours of your time during the weeks leading up to and including installation, we’d be so grateful.

To volunteer, email studio@bloomculture.ca, or stop by the studio to sign up.

We can’t wait to share more as our design takes shape, and we’re thrilled to be part of this incredible event once again!